The Best Event for Life on Earth as a Man


Thursday SEPTEMBER 28 — Sunday OCTOBER 1 - ORLANDO, Fl, USA

10 Year Anniversary Special Event

↓ Scroll Down the Page to See Speakers & Info ↓

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Seating is limited

Your ticket...

Door Price: $1,499

Online Price: $1,399

✔️ Includes FULL Access to the 4 Day Event

✔️ Includes Access to All ~26 Presentations

✔️+ Includes the "Heroes Dinner" ($250 value)

✔️+ Includes Annual Pass to 21 University ($180 value)

(21 University gets you access to all the videos!)

✔️ + Intellectual Party at Socrates' House (infinite value)

Ticket prices go up in...



Anthony Dream Johnson

CEO, 21 Studios  Founder, The 21 Convention

Anthony 'Dream' Johnson is the founder of The 21 Convention, CEO of 21 Studios, and architect of all 21 live events. The purpose of his work is to actualize the ideal man, and more broadly, build a universe for the ideal man; an ever growing sandbox for men to self-educate with and become the best version of themselves possible. Throughout the course of 21 Studios Anthony has built 13 live events across 3 continents, published over 2,000 videos, and reached 20+ million men.


Relationship philosopher at Manning Up Smart

Socrates is a professional architect, relationship philosopher, blogger at ManningUpSmart.com, and author of Your Personal Map to the Sexual Marketplace. He is among the most revered alumni speakers of The 21 Convention, known for his cutting edge, raw discussions on feminism, pickup, the sexual marketplace, and navigating it as a man today.

Rollo Tomassi  (2x speeches!)

Author of The Rational Male

Rollo Tomassi, father, husband, citizen, godfather and one of the three 'R's in the manosphere, is a blogger at TheRationalMale.com and author of three books in The Rational Male series.

He will be giving two presentations at The 21 Convention 2017, one on hypergamy, the other on positive masculinity.

Tanner Guzy

Founder, Masculine Style

My name is Tanner Guzy and I want you to dress better.

I grew up in a family where a reputation mattered. It comes with the territory of having a unique name and, whether I liked it or not, the way I dressed affected my reputation.

When I was in junior high I made sure that all my T-shirts were from the BMX companies whose parts I owned or the punk bands whose shows I attended. As I got older, I learned that my clothing reflected more than just my status within my chosen hobbies and I had to adjust it accordingly.

Zan Perrion

Founder, Ars Amorata

Zan Perrion is a writer, motivational speaker, and life coach based in Bucharest, Romania. One of the founding members of today's "burgeoning community of international pickup artists",[1] he has advocated a more natural and enlightened[dubious – discuss] form of interaction between men and women. Perrion provides seminars and workshops through his company, Alabaster Communications Inc., and publishes literature and multimedia about relationships, seduction, and dating. In 2007, Zan played himself in the movie "Let the Game Begin" starring Adam Rodriguez.[2]

Brent Smith

Men's Lifestyle Coach

Brent Smith is an author, speaker, and coach in the areas of Dating, Personal Development, Lifestyle, and Business. He got his start as a popular speaker on David DeAngelo’s “Double Your Dating” programs and went on to create several books, audio and video programs as well as successful coaching programs for men around the world. For more information on Brent and his programs go to AttractHotterWomen.com

Richard Cooper

Founder at Entrepreneurs in Cars

Richard Cooper is known as the "father they never had" from his YouTube channel called Entrepreneurs in Cars (EiC).

(EiC) was started to find a new purpose, and get unstuck in his life by combining his passion for fast cars, and entrepreneurship. He dispenses the cold hard truth about scenarios in inter-gender relationships, life, business, money and is about helping men become a better version of themselves and tuning into their intuition.

Richard believes that the path to a happy and fulfilling life for men is two simple steps 1) taking the red pill for clarity, and 2) only do work that fulfills and elevates us.  

Richard Nikoley

Author at Free the Animal

Richard Nikoley is a former Navy officer who spent six years with the US Navy and two on exchange with the French. He went on to become an entrepreneur in 1992, running a few businesses over the last 25 years including a financial services company, real-estate investment, and portfolio management. He currently spends his days writing the eclectic blog, Free The Animal, and managing his vacation rentals in Cabo San Lucas.

Eric Von Sydow a.k.a. Hypnotica

Author and Coach for Men

For the past two decades, Eric Von Sydow has been a pioneer of the dating and relationships industry. From advising high profile coaches to teaching the average guy how to increase his confidence around women, he has established himself as an authority on the psychology of male-female interaction.

An author, seminar leader, coach and hypnotist, Von Sydow’s approach to self-evolvement is multi-faceted, innovative and challenging. His strategies and techniques have earned admiration from industry leaders and captivated the minds of a global fan base, earning him the title of “Inner Game Guru.” Visit Eric at Hypnotica.org


Drew Baye

HIT Author and Trainer

Drew Baye, alumni speaker of The 21 Convention, is a leading authority on high intensity strength training, has extensive experience training clients one on one, and is the author of the world's most popular high intensity training blog, Baye.com. Drew has also had the opportunity to meet and learn from the some of the most knowledgeable people on the planet regarding exercise, including Nautilus inventor Arthur Jones, Ellington Darden, Ken Hutchins, Jim Flanagan, Joe Mullen, John Little, Greg Anderson, Doug McGuff, Ryan Hall and others.

Jim Flanagan

President at Resistance Solutions, Inc.

Founder of Resistance Solutions, Jim Flanagan is a widely respected figure in the high intensity training community, and is a legendary accomplice of American hero, Nautilus inventor, and millionaire Arthur Jones. 

Jim currently owns and operates "Jim Flanagan's House of Pain" in Longwood, FL. 


Christian McQueen

Business & Lifestyle Coach for Men

Christian McQueen is the founder of RealChristianMcQueen.com the authority blog on a man's guide to a better life covering a variety of topics ranging from dating to business to living the playboy lifestyle. He's also the founder of A Man in Demand Academy and Your Profitable Biz Blueprint, the step-by-step system to creating your own successful online business. He lives in New York City and enjoys long nights out, even longer legs on women and a good cigar.

Ross Jefferies


Ross Jeffries has been described as someone who not only knows more than any one in the world about how persuasion and seduction works, but more than anyone ever SHOULD know about these topics.

As a master-hypnotist, transformational healer and change-worker, RJ has been the subject of hundreds of radio, TV and print interviews, and has been featured in numerous documentaries. He was the inspiration for Tom Cruise’s outrageous character in the movie “Magnolia”.

Shaman, showman and always shameless, RJ will entertain your conscious mind while he utterly changes your unconscious… now. Visit Ross at rossjeffrieslive.com

Goldmund Unleashed

Artist, Men's Coach

Goldmund is an artist based out of New York City. He graduated with a M.A. from Columbia University and then spent the next two years living out of a Ford Escort. During that time he visited 40 States and sold his photographs, sculpture, and writing to anyone who would buy them. He learned more about life while homeless than he ever did while in school.

After settling in NYC, he worked various jobs as an educator, freelance artist, and online entrepreneur. He is still on a quest to become a well rounded Renaissance Man.

You can find some of his work at: goldmundunleashed.com


Rian Stone

Born in small town Alberta, raised on a ranch in small town BC. I was your standard directionless child of divorce. Joined the navy at 23, and gained much. I built a love for 'old school' masculinity, and was red pilled in 2015, from an event called 'administrative violence'. Since being redpilled, I have moved on and forged my own path, and helped others by sharing what I've learned along the way. Bringing an old school image of masculinity to the new world, avoiding the pitfalls of fathers of the previous generation, and avoiding the lethargy of the current one. I currently moderate TheRedpill and MarriedRedpill with a bunch of switched on guys, enjoying the decline in Canuckistan.

Ivan Throne

Dark Triad Man, author of The Nine Laws

Ivan Throne is the bestselling author of The Nine Laws. He is a powerful speaker, business manager and seasoned veteran of the financial industry with over thirty years of study in the classical Japanese military fighting arts. His vivid lessons and ruthless mentoring for the hard and often cruel demands of our pitiless high performance world have helped millions of people across social media deeply connect with radical, authentic success to the joys of partners, lovers, colleagues and clients.

Alan Roger Currie

Author and Dating Coach

Author and Dating Coach Alan Roger Currie has been often referred to as 'The Godfather of Verbally Direct Game.' Similarly, many of his female fans have nicknamed him, 'The King of Verbal Seduction.'

Currie is the author of Mode One: Whisper Into a Woman's Ear What Is REALLY On Your Mind which was recently ranked #1 on Amazon.com in the category of Communication Skills. Currie was arguably the first dating coach to place a heavy emphasis on men using 'erotic dirty talk' and phone sex as a provocative means of creating sexual chemistry with women.

More about Alan can be found at directapproachdating.com

Hunter Drew

Author at The Family Alpha

Hunter Drew is the author and founder of The Family Alpha blog.

The Family Alpha is consistently looking to improve himself and walk this path in life in a manner that is consistent with his views as to what is right. Regardless of what the ‘majority’ of men are doing, he does his thing. Complacency has been removed and conformity does not exist. The Family Alpha displays traits that are uncommon in this day and age. It is this uncommon behavior that leads to the uncommon lifelong Marriage that is ultimately the goal of every Married Man.

Your full ticket

Full Price: $1,499

Online Price: $1,399

✔️ Includes FULL Access to the 4 Day Event

✔️ Includes Access to All ~26 Presentations

✔️+ Includes the "Heroes Dinner" ($250 value)

✔️+ Includes Annual Pass to 21 University ($180 value)

(21 University gets you access to all the videos!)

✔️ + Intellectual Party at Socrates' House (infinite value)

Ticket prices go up in...


What is The 21 Convention?

The 21 Convention is the most popular event for men on earth, with over 20 million views across YouTube and Wordpress, and is subscribed to by over 120,000 men.

It is the flagship event of 21 Studios: A Universe for the Ideal Man. T21C is the ultimate, panorama event for life on earth as a man, with the best speakers, ideas, and knowledge for men seeking to self-educate and improve in the areas of dating, relationships, health, fitness, sex, masculinity, self-defense, entrepreneurship, wealth, philosophy, and more.

It is the most powerful, diverse, yet focused event you can attend as a man this year.

It is the perfect event for becoming your own, self-made, ideal man.

Join us September 28 - October 1, 2017 for The 21 Convention in Orlando, Florida, an event focused becoming your very own ideal man.

You'll get advanced insights on leveling up your dating, relationships, sex life, health, fitness, wealth, career, and happiness. We have the best minds coming to speak and share their vast knowledge with you. You not only get access to them, but you're also immersed in a group that has an overwhelmingly different way of thinking. That hustle mentality is going to rub off, and you'll be fired up to accomplish more than you ever thought possible.


In Memory of...

Andrew hansen

aka The Private Man

The 21 Convention 2017 Ten Year Anniversary special event is dedicated to the memory, life, and work of Andrew Hansen a.k.a The Private Man, an alumni speaker of The 21 Convention.

A message from Anthony Dream Johnson...

I’m sad to report that April 3rd 2017, Andrew Hansen a.k.a The Private Man – an alumni speaker of The 21 Convention and well known blogger in the manosphere – died from complications with cancer. As indicated in his presentation at The 21 Convention 2016 of Miami Florida, this did not come as a surprise, although the end – or as Andrew jokingly referred to it, “a scheduling issue” – did come sooner than otherwise hoped.
The last time I saw Andrew was over a long afternoon conversation at his girlfriend’s home in South Florida, March 20th 2017. He appeared to be in good spirits given the situation. We discussed the viral success of his 21C talk, his appearance on FreedDomainRadio, women, red pill, the history of dating, and various other topics.
The last thing he ever said to me was “Make sure I live forever.” – a reference to his late in life videos produced at The 21 Convention.
Andrew had confirmed to speak at The 21 Convention 2017 Ten Year anniversary event to be held later this year in Florida. In January of 2017 it became obvious he wasn’t going to make it under any circumstances. I soon after decided to dedicate this year’s event to him, and asked his permission for doing so. He accepted.
At the event we will be dedicating time and attention to Andrew’s memory with speakers who knew him.


Socrates and Andrew

Socrates and Andrew

Andrew and Anthony

Andrew and Anthony


120,000+ YouTube Subscribers


18 million+ YouTube Views 


13 Legendary Events     


Be there for our 10 year anniversary and 14th live event!


Free Bonus #1

1 x Annual Pass to 21 University

A full one year membership to 21 University is included with your ticket to The 21 Convention 2017 Ten Year Anniversary special event - at no extra charge, a $180 value.

21 University is the video streaming service for men, presenting all films from 21 Studios in premium ad-free quality, months ahead of our YouTube and iTunes channels.

21 University will get you advance, premium quality access to presentations and other videos recorded at this event.


Free BONUS #2

The Heroes Dinner


Can a Single Meal Change Your Life?

In concert with The 21 Convention, we believe it can.

The Heroes Dinner - a face to face chance to engage with the world's foremost experts on dating, relationships, health, fitness, and more - is included with your ticket to The 21 Convention 2017.

This is a once in a lifetime opportunity to share a meal with your personal heroes, only at The 21 Convention. All attendees, staff, and available speakers are encouraged to attend.

Your meal is on us, drinking is on you buddy.



Socrates' Intellectual Party


Compliments of the Soc

A private party at Socrates' "big white box" - yet another opportunity to engage face to face with the speakers, staff, volunteers, and fellow attendees of The 21 Convention.

This was the absolute highlight of our Orlando 2016 live event.

Party subject to change, hosted by 21C alumni keynote speaker Socrates.




Orlando, Florida, USA

21 Studios was founded in Orlando Florida, 2006, by then 17 year old UCF student Anthony Johnson. In 2007 the first "21 event" was held, the Under 21 Convention 2007. Since then 21 Convention live events have been held a total of 13 times, across 4 countries, 2 states, 7 cities, and 3 continents.

Our ten year anniversary is being held in Orlando due to it's founding status, our extensive 6x event history in Orlando, as well as it's vibrant night life and weather.

Our CEO also lives in Orlando, allowing even more time and attention to go into building the ultimate 21 Convention event, with less travel and logistical complications to manage.

Orlando is also one of the top convention locations in the world, in addition to having the largest university in the United States.

Meet beautiful women in Orlando!


And ride giant wine bottles!

The 21 Convention venue itself (revealed to ticket holders) has easy access to lots of restaurants, bars, and hotels right nearby + within the venue itself. Everything you need will be right where the conference is!

Orlando is also ride-share friendly with Uber and Lyft, so you won't need to rent a vehicle or worry about expensive taxi-fares (which are usually sky high in Florida).


Frequently Asked Questions


Q: how much does a ticket cost?

A: A full price ticket to The 21 Convention costs $1,499 usd.  This includes The Heroes Dinner (valued at $250) + a One Year Membership to 21 University (valued at $180) as free bonuses with your ticket. 

Q: Where is The 21 Convention?

A: In Orlando, Florida. For privacy and quality concerns, the exact venue location will be revealed to ticket holders only, beginning early summer 2017.

Q: Does my ticket include hotel and travel accommodations?

A: No, your hotel and other travel expenses are not included with your ticket purchase. Ticket holders will be given access to a special group discount on staying at the convention hotel though - stay tuned to your inbox after buying a ticket for the group discount link.

Q: Should I book a hotel in Orlando right after buying a ticket?

A: No! Wait for The 21 Convention to e-mail you a private, group discount link to stay at the event hotel, for our attendees and speakers only. 

Q: How can I benefit from attending the live event?

A: There’s a BIG difference between watching videos and attending the event in person. The atmosphere you will be surrounded with allows you to maximize your learning and growth as a man in ways video can't. Put differently, you are about to enter "some deep ass water".

Q: What’s included with my ticket?

A: (1) full four day event pass to The 21 Convention 2017 of Orlando, Florida. You also get a free 1 year membership to our video streaming service 21 University, that houses all content from 21 Studios. Also included is a pass to the Heroes Dinner during The 21 Convention in Orlando, Florida. You may also attend Socrates' private party.

Q: When does the event start and when does it end?

A: The event starts at ~8:30am on Thursday morning and will run until Sunday at ~8pm. We strongly recommend that you make arrangements to be in Orlando Wednesday night, and to leave anytime on Monday to maximize your experience. Trying to leave late Sunday night is not recommended (ask any of our 500+ alumni attendees).



The Mountain speaks...

"Since attending The 21 Convention, I've been stuck in a positive feedback loop of smiling at and talking to strangers. I call it a positive feedback loop because every time I do it, it makes me happy, which makes them happy, which makes me happier, which makes me more inclined to do it again.

This positive feedback loop I'm in has everything to do with how Founder & CEO Anthony Dream Johnson structured the event. He deliberately caps the total number of attendees at a much smaller number than 99% of all other conventions, which makes the 21 Convention more intimate than 99% of all other conventions. At any other convention, the speakers would be bombarded with a line of people and you can ask them maybe 2 questions without being inconsiderate of everyone else's time.

But at The 21 Convention, you can actually get to know the speakers and they can get to know you. And, I felt like the speakers WANTED to get to know you. Most of them encouraged us to add them on Facebook and everything.

You also have a chance to get to know your fellow attendees very well. This is amazing because if they aren't already badasses, they are very well on their way. The self-selection it requires to set aside the money, time, effort, and follow-through puts you shoulder to shoulder with guys who are serious about becoming the best they can be. Do you want to be the best you can be? Then come on out to the next 21 Convention! "

- Mountain Evan Chang

Founder of Chronology,  a.k.a. The Primal Professional



Whether you want to learn more about the event, have a budget/travel/hotel related question, or any other topic of concern, we're here to help you in every way we can.

The greatest risk is not taking any risks at all...

Want to talk to a human?

Call us: (+1) 256 792 8212

Your full ticket

Full Price: $1,499

Online Price: $1,399

✔️ Includes FULL Access to the 4 Day Event

✔️ Includes Access to All ~26 Presentations

✔️+ Includes the "Heroes Dinner" ($250 value)

✔️+ Includes Annual Pass to 21 University ($180 value)

(21 University gets you access to all the videos!)

✔️ + Intellectual Party at Socrates' House (infinite value)

Ticket prices go up in...